Sunday, October 2, 2016

Ten Years Is Just Around The Corner...And So Is Your Ride


The number of 19-year-olds who possess driver's licenses has declined 69% since 1983, according to a report by the University of Michigan and a similar decline has also been witnessed for other age groups as well. It's a trend that has led many industry leaders to state that car ownership will more or less disappear in the next 10 years.

Let's use 19-year-olds to illustrate a point. If they want a car, the average monthly cost of owning a new car is $500. If they want to use it, the average monthly cost for gasoline is $250 (that doesn't include tires, etc). They have to have insurance, and for a 19-year-old the average monthly cost is $500. Now let's suppose this 19-year-old is flipping burgers for $10.00/hr. At the very best our 19-year-old will take home $1200 for the month. Do you want me to do the math?...that's the reason the number of 19-year-olds who possess driver's licenses has declined since 1983?

Please note the vehicle pictured above. It's called Amber One and is a prototype vehicle being built by Amber Mobility, Eindhoven, the Netherlands. The all-electric concept seats four adults, has a 250-mile range on a single charge, a top speed of over 93 mph, and a 0 to 60 time of a respectable 7 seconds. The Amber One is set to enter production in 2018, but you won't be able to buy one. They are "FOR RENT ONLY" and designed for shared use on-demand carpooling services. Amber Mobility hopes to saturate metropolitan areas with its rentals thus “guaranteeing” that an Amber One vehicle will be available “within walking distance at any time” to users of its service. Eventually, the plan is to build in semi- and full autonomous driving capabilities so that there will be an Amber One just a smartphone command away.

And you'll be able to rent a Mobile One for $37.00 a week.

Remember that 19-year-old burger flipper who had to pay $1250 a month to own a car. He's going to be able to rent one for less than $150 a month. And you'll be renting one too!


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